Both the scorer and the one who assists in making the goal are equally important. However, the effort of the helper often goes unnoticed.

A world where those who offer support are acknowledged and celebrated—that’s a truly beautiful world.

The decisive moment for scoring a goal often begins with an assist. When faced with even the slightest chance of taking a shot yourself, but you recognize that passing to a teammate increases the odds of success, making that pass becomes the true assist.

And witnessing the beauty of that final, perfect goal—it’s an indescribable joy.

assist, teamwork, recognition